Gucci F/W 11.12: Sigrid Argen, Abbey Lee, Joan Smalls, Emily Baker, Lenz Von Johnston, Anthon Wellsjo & Duco Ferwerda

Frida Giannini for Gucci’s 90th anniversary, showing of 70s influences that sang with wonderful colour mixes and the glossy confidence bought by the ultimate in luxe fabrications. Sigrid Argen, Abbey Lee, Joan Smalls, Emily Baker, Lenz Von Johnston, Anthon Wellsjo & Duco Ferwerda are the ensembled cast in the this glossy sophisticated 70s gang in the dark cinematic shots by Mert and Marcus