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Ad Campaign: Lane Crawford Spring/Summer 2014: Xiao Wen Ju by Laurent Segretier


In Full Bloom - 'Fashion is embracing the vibrant world of plants for spring, creating collections that team with life, colour and energy. Immerse yourself and allow the world of Botanica to unfold in this 30-second teaser video for the latest Lane Crawford Spring/Summer 2014 campaign.' The advertising campaign is formed of of labels such as 3.1 Philip Lim, Alexander McQueen, Preen, & Delpozo to name a few, styled together on Chinese beauty Xiao Wen and photographed by Laurent Segretier.


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